LWS identifies real estate development in 2024 as a big problem covering every dimension: people - society - environment amid changes in the lifestyles of people in society after the COVID-19 outbreak.

From collecting and analyzing behavior and the needs of home buyers in 2024 of the product development department along with the analysis of 'Kid' Creative Thailand as a creative media that plays a role in gathering knowledge about creativity. Under the supervision of the Creative Economy Promotion Agency (Public Organization) or CEA

has presented the E-book Trend 2024: REMADE ANEW that has compiled in-depth analysis. Follow the trends and movements in the creative business sector that will occur in 2024 were processed and found that housing development And service work in 2024 must take into account three dimensions, consisting of people (Population), society and culture. (Social&Culture) and ecology and environment (Environment)

People side Population

Nowadays, people in each generation have different needs. which is the heart of housing development and related services to meet different needs in a unique style (Uniqueness) to meet the different needs of buyers in each generation, for example

  Ageless Marketing or marketing without age limits Today, no consumer wants to be called an elderly person. Instead, consumers tend to choose products/services that reflect the image of what they want to be. Not what they are And this applies to the elderly as well. What consumers want is Freedom to use various services There is no age limit, such as exercise. fashion clothes Furniture design for all ages